Tracking E Commerce Around the New Year: Analytics Blog

The Google Analytics blog published ecommerce trends around the world right around the new year.  In the United States: the transactions trend clearly shows that users purchase mostly up to a week before Christmas Day and no improvement is seen in early January, although sessions do return to normal quickly after New Year’s Eve.

Read the entire article here: Ringing in the New Year – Behavior Trends and Insights – Analytics Blog.