Domain Laundering: Another Dirty Little Secret of Programmatic Display

Your display publisher report says your ads appeared in NYTimes.com.  But has it really?

Domain laundering, or the act of obscuring a publisher’s domain in an attempt to profit by selling low-value placements at high prices, is an emerging threat that has received recent and well-deserved attention.

Read the entire article here: Domain Laundering Emerges as Significant Threat in Digital Ad Ecosystem – comScore, Inc.