Author Archives: Gary Steel

Roughly Half of Desktop Display Ads in the US Were Viewable in Q1

The majority of desktop display ads worldwide were not viewable in Q1 2016, reports comScore in its recently-released Global Advertising Benchmarks report. Read…
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Where are the Radio Jobs?

Official US Labor Department data showed drop of some 27 percent of the jobs in terrestrial radio in the period from January 1990…
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How-To Videos the Most Common Marketing Video Type Among SMBs

The most popular type of video is the how-to/education video, cited by half of respondents to the survey, with product service/overview (43%) videos…
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A Stark Choice: Traditional TV or Streaming Video?

Research: Viewers now prefer digital video to primetime TV! Read the entire article here: A Stark Choice: Traditional TV or Streaming Video?
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