Author Archives: Gary Steel

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U. of Oregon Cancels Branding Contract, Will Spend Money on Academics

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January 14, 2016

The University of Oregon announced on Wednesday that it had canceled a multimillion-dollar contract with a branding firm and planned to funnel the…

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Here’s What Facebook Knows About You.

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January 12, 2016

Did you ever wonder what data Facebook knows, and stores about you? View and download your private information here: Accessing Your Facebook Data…

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Creating Viral Content: Research Shows Humor Wins

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January 4, 2016

The top motivation for sharing content is to make people laugh. Read the entire article here: Why Do Consumers Share Content Online?

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2016 – The Year Online Video Overtakes TV

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December 31, 2015

New research shows online video ads drive consideration, favorability, purchase intent, and sales. Read the entire article here: New Data Shows Online Video…

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