Author Archives: Gary Steel

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Connect with Public Figures Through Live | Facebook Newsroom

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August 7, 2015

Starting today, public figures can share live video from Facebook Mentions. Read the entire article here: Connect with Public Figures Through Live |…

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How to Build a Great Student LinkedIn Profile (PDF)

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August 5, 2015

Higher Ed Marketing Professionals Best Practices

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Are we witnessing the end of the “Digital Banner Ad”

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August 3, 2015

As social media companies move toward native, local and video ads, Yelp and LinkedIn say goodbye to display ads. Read the entire article…

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To Skip or Not to Skip – What Keeps People Watching?

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July 31, 2015

The TrueView skippable ad format introduced a new question for advertisers: who chooses to watch an ad when they’re given the choice to…

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