RT from my colleague Dr Augustine Fou. If you think your Adwords account is complicated, how about managing 129,000 products like Walmart? Top Google PLA Advertisers in the U.S. » go-Digital Blog on Digital Marketing.
Category: <span>Adwords</span>
Driving phone calls should still be a priority for businesses in every industry. via Inside AdWords: New research shows that 70% of mobile searchers call a business directly from search results.
Excellent post from an SEO colleague. Three AdWords Remarketing Features You Must Test Now! | SEER Interactive.
Adwords takes a step toward measuring offline sales as conversions: Inside AdWords: Measure & Optimize for Offline Sales with AdWords Conversion Import.
Spotted: Stunning AdWords Policy Violations, That Facebook & Google Shouldn’t Be Happy About.
We’re going to test this new method of geo targeting and see if it saves money. Google AdWords Geo-Targeting: Have We All Been Doing It Wrong?.
Google is integrating three of the classic tools — The Contextual Targeting Tool, the Placement Tool and the Google Ad Planner — into the new Google Display Planner. via All your display planning and targeting needs, all in one place – Inside AdWords.
Improving AdWords Quality Score Reporting – Inside AdWords. Good to have more Quality Score reports. It would be even better to know the QS algorythm. We think it is closely tied to bounce rate and ctr more than anything. What are your thoughts?
Bid Adjustment Reporting in Google Analytics – Analytics Blog. Continued benefits of linking Analytics to Adwords
Uncovering Quality Score – AdWords Community. Here’s a thread from the Adwords community discussing Quality Score. A Googler chimes in with some advice: You won’t automatically get a high quality score from keyword stuffing. Some things to keep in mind are the following: is the content of your ad prominent on your site and not […]
Stepping into the future together – Inside AdWords. Google is automatically converting all Adwords campaigns to enhanced. Check your bids.
People are searching all the time, across devices. Therefore, it’s more important than ever before to make sure that your message is where people are looking. via New research shows that 88% of ad clicks from mobile search are incremental to organic clicks – Inside AdWords.
