New AdWords Integration Platform – Analytics Blog.
Category: <span>Adwords</span>
Webinar Video: Combined Power of AdWords and Analytics – Analytics Blog.
By linking AdWords and Analytics accounts together, these rich insights from Analytics can flow into AdWords. Improving Analytics & AdWords Account Linking – Inside AdWords.
Now in Beta. Google Analytics is tracking display and video impressions that lead to a conversion. See the full Impact of Unclicked Display and Video Ad Impressions using Google Analytics – Inside AdWords.
The folks at Adwords continue to roll out ‘enhancements’ to the enhanced campaigns. Now the sitelinks have description control. Give your sitelinks additional detail in enhanced campaigns – Inside AdWords.
Time to upgrade your Adwords Campaigns Enhanced campaigns: What happens on July 22, 2013 – Inside AdWords.