“In September 2010, about seven years ago, Google released their “Search Engine Optimization Starter Guide”, here is the PDF download. When Gary Illyes from Google was asked if the document is “still relevant/best practices” Gary said yes it is.” Read the entire article on Search Engine Roundtable here: Google’s SEO Starter Guide From 2010 Still […]

“Google has decided to remove Google Instant, so they can focus on ways to make Search even faster and more fluid on all devices.” This is the “instant results” that appear as you type on a computer. We are still evaluating this for Philly Search Engine Marketing clients and will be offering a positioning piece […]

Google is updating the algorithms that display URLs in the search results to better reflect the names of websites. As part of this launch, they’re also introducing support for schema.org structured data for websites to signal to our algorithms. Read the entire article here Official Google Webmaster Central Blog: Better presentation of URLs in search […]

Google tells us that the mobile-friendly algorithm launching in about a month is on a page-by-page basis and runs in real-time, which eases the concerns of many webmasters. Read the entire article here Google: The Mobile-Friendly Ranking Factor Runs In Real-Time & Is On A Page-By-Page Basis.

A single line added to Google’s announcement about their mobile-friendly labels rolling out to mobile searchers said that Google is experimenting with using mobile-friendly criteria in their ranking algorithms. Read the entire article here: Google Is Testing Mobile-Friendly Signals In Their Ranking Algorithm.

Years after a controversy over a decision to promote its own social network, Google+, in search results, Google has begun linking to other social networks in its Knowledge Graph. Read the entire article here: Google’s Knowledge Graph Finally Shows Social Networks Not Named Google+.