Category: <span>Higher Education</span>

Half of all prospective students use mobile devices to research higher education institutions, according to a study Google did with Nielsen this year. And Google’s internal data also indicates that by 2014, 40 percent of education search queries will happen on mobile devices. We encourage schools to optimize their mobile websites with tailored content and […]

Interesting view on Higher Ed from Eric Schmidt. Google’s Boss and a Princeton Professor Agree: College Is a Dinosaur – Businessweek.

If a stereotype exists regarding the typical college student, it’s likely a non-Hispanic white individual in the 18-24 age range. Such individuals accounted for a minority 46.7% of all college enrollments last year. See the info chart and census info here: US College Student Demographics in 2012.

Clemson home page offers updated look, responsive design « Inside Clemson : Clemson University.

Online Marketing Jobs in Higher Education at a new website: Higher Education Recruitment Consortium HERC, HERC Jobs|Find Your Career Here – Job Search.

People are searching all the time, across devices. Therefore, it’s more important than ever before to make sure that your message is where people are looking. via New research shows that 88% of ad clicks from mobile search are incremental to organic clicks – Inside AdWords.

New from Google this infographic on today’s student. Notice that performing online searches and watching online videos are the most popular ways to supplement learning.