Mobile is growing at a fantastic pace – in usage, not just in screen size. To keep you informed of issues mobile users might be seeing across your website, Google has added the Mobile Usability feature to Webmaster Tools. Read about the usability tool here: Official Google Webmaster Central Blog: Tracking mobile usability in Webmaster […]
Category: <span>SEO</span>
Submitting sitemaps can be an important part of optimizing websites. Sitemaps enable search engines to discover all pages on a site and to download them quickly when they change. This blog post explains which fields in sitemaps are important, when to use XML sitemaps and RSS/Atom feeds, and how to optimize them for Google. Read […]
Social Media Managers unite! Your job is one of the most important in the online marketing department. Read the entire article here Social Media’s Value Through SEO Eyes | LinkedIn.
For the second consecutive year, local SEOs report on-site SEO is the service most in demand from their customers. Read the entire article here Services Most In Demand From Local SEOs.
Here is a one minute lesson on improving search engine optimization for your .edu website. Read the entire article here: One Minute Training: SEO For Higher Education | LinkedIn.
A new Google search rankings study from SearchMetrics gives further weight to the importance of quality, relevant content. The study notes that “content is no longer an addition to, but is the main focus of, SEO.” Read the entire article here Search Ranking Factors Data Points to Importance of Quality Content.
Keyword research is a basic skill for any SEO. The actual process of finding those keywords, however, does not require expensive tools, formula-driven methods, or an extremely limited pool of options. Read the entire article here: 6 Untapped Keyword Sources to Improve Your Keyword Research – Moz – Moz.
Page speed counts for SEO. Google engineers unveil “Optimize for Bandwidth”. Install the PageSpeed module on your Apache or Nginx server, turn on ‘Optimize for Bandwidth’ in your configuration, and PageSpeed will do the rest. Read the entire article here: Official Google Webmaster Central Blog: Optimizing for Bandwidth on Apache and Nginx.
After three years the great Google Authorship experiment has come to an end … at least for now. Read the entire article here: It’s Over: The Rise & Fall Of Google Authorship For Search Results. And John Mueller’s announcement here: https://plus.google.com/u/0/+JohnMueller/posts/HZf3KDP1Dm8
“We’ve seen positive results, so we’re starting to use HTTPS as a ranking signal.” Read the entire article here: Official Google Webmaster Central Blog: HTTPS as a ranking signal.
By following the best practices described in Web Fundamentals you can build a responsive web design, which has long been Google’s recommendation for search-friendly sites. Read the entire article here Official Google Webmaster Central Blog: Promoting modern websites for modern devices in Google search results.
Duane Forrester of Bing reviews his 5 Keys to Improving Search Rankings.
