Category: <span>SEO</span>

Technical SEO Advice for Web Developers. Download the cheat sheet here and check out the article here: The Web Developer’s SEO Cheat Sheet 2.0 – Moz.

Information for webmasters on improving visibility with authorship. Official Google Webmaster Central Blog: rel=”author” frequently asked advanced questions.

Helpful Hints for Non Profits from the Moz Blog. Online Marketing Tips for Nonprofits – Moz.

How Website Speed Actually Impacts Search Ranking – Moz. The “Time to First Byte” result was surprising in a clear correlation was identified between decreasing search rank and increasing time to first byte. Sites that have a lower TTFB respond faster and have higher search result rankings than slower sites with a higher TTFB. Of […]

An excellent article detailing common SEO mistakes: SEO Take-Aways: Invest in analytics. Plan for tomorrow after knowing exactly where you stand today. Build actionable dashboards in your analytics tool. Keep only business-critical information that you can act upon. How well are you performing? How successful are you in reaching economic and strategic goals? Focus on […]

via Link schemes – Webmaster Tools Help. The following are examples of link schemes which can negatively impact a site’s ranking in search results: Buying or selling links that pass PageRank. This includes exchanging money for links, or posts that contain links; exchanging goods or services for links; or sending someone a “free” product in […]

via 27 Things That Help and Hurt SEO – Webmaster Blog. What to pay attention to: Title tags Meta Descriptions Clean URLs Images and Alt descriptions (also called alt tags) H1 tags Rel=Canonical Robots.txt Sitemaps Social sharing options Unique content Depth of content Matching content type to visitor expectations (text, images, video, etc.) Usability Page […]

Most agencies don’t get it. Creating an opportunity for adopters. 51% of agencies say Google+ has no impact on search campaigns: report | Econsultancy.

The SEO’s Guide to Building a Great Mobile Site – Moz. Excellent article discussing the benefits of responsive vs. specific to mobile site.

Official Google Webmaster Central Blog: A reminder about manipulative or deceptive behavior.

This article stresses context and quality over quantity. Excellent Read. 7 Reasons to Remove “Link Building” from Our Vocabulary – Moz.  

Links are still believed to be the most important part of the algorithm approximately 40%. Keyword usage on the page is still fundamental, and other than links is thought to be the most important type of factor. SEOs do not think social factors are important in the 2013 algorithm only 7%, in contrast to the […]