More than 7 in 10 agencies believe that online video advertising is either as effective (41%) or more effective than TV (31%). Read the entire article here: Weekend Reading, 2/20/15

Google adds YouTube Analytics-style performance metrics right in AWV, bringing a greater focus on video creative to campaign management and optimization. via Inside AdWords: Video Analytics Page in AdWords for Video launches today, helping marketers make ads people choose to watch.

One third of all shopping searches on Google happen between the hours of 10 p.m. and 4 a.m.1 That’s because shopping doesn’t stop once the mall closes. Today’s shopper spends more time than ever researching purchases online at all hours of the day; we’ve gone from midnight snacking to midnight shopping. Read the entire article […]

My 3 Principles Of Sales | LinkedIn.

Oculus Crescent Bay is the latest prototype headset on the path to the consumer version of the Rift. 360° head tracking, expanded positional tracking volume, dramatically improved weight and ergonomics, and high-quality integrated audio. Read the entire article here Oculus Connect 2014 | Oculus Rift – Virtual Reality Headset for 3D Gaming.

Older Americans Feel They’re Stereotyped in Advertising Read the entire article here Older Americans Feel They’re Stereotyped in Advertising.

AVOID SAUL MODLIN AT ALL COSTS IF YOU NEED AN EAR NOSE THROAT DOCTOR! My 75 year old mother was under Dr. Modlin’s care for sharp ear pain for months. He treated her for an inner ear infection/fluid in her inner ear. When she could no longer stand the pain, and sharp headaches she checked […]

I am so worried right now about my mother who was treated by Dr. Saul Modlin.

Here’s a review of the worst ENT in NY. Ear nose and throat doctor that my mother went to. Dr. Saul M. Modlin – Garden City, NY – Ear Nose and Throat ENT – 7 doctor reviews | RateMDs.com.