Mobile Video – A High Impact, Underutilized, Affordable Ad Opportunity

Mobile is a small but mighty screen when it comes to grabbing millennials’ attention. New research by Google and Ipsos shows that the small screen has the potential to drive big impact: On a typical day, for those 18- to 34-year-olds who own a smartphone, the smartphone reaches them more than any other device.

Read the entire article here How Mobile Video Can Drive the Future of Brand Marketing – Think with Google.