1st Half 2013: Display Surges; TV Keeps Chugging Along
- October 16, 2013
- Display Advertising, Infographics, Online Business
During the first half of 2013, display advertising – though measured in a subset of markets – posted the fastest growth rate, of 26.6%. TV continued to outpace the overall average, with a 4.2% increase in spending, although it was outdoor 5% that rose most rapidly among traditional media.
via Global Ad Spend in H1: Display Surges; TV Keeps Chugging Along.
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