MediaPost Publications Digital To Account For 24.4% Of Ad Spend Next Year Worldwide 09/25/2013
- September 26, 2013
- Online Business
Digital advertising will account for 22.7% of all worldwide ad investments this year, or about $117.60 billion — up 13% compared with 2012, according to estimates from eMarketer and Starcom MediaVest Group. In 2014, digital ads will account for 24.4% of all global ad dollars spent.
via MediaPost Publications Digital To Account For 24.4% Of Ad Spend Next Year Worldwide 09/25/2013.
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