US Online Ad Revenues Grow by 21% in 2017: 10 Notes – Marketing Charts
- May 16, 2018
- Online marketing
Online ad revenues in the US grew by 21.4% year-over-year in 2017 to total $88 billion, per the latest revenue report from the IAB and PwC [pdf]. Revenues for the fourth quarter were up by about 21% year-over-year as the shift to mobile continued. Here are 5 takeaways from the report.
Online ad revenues in the US grew by 21.4% year-over-year in 2017 to total $88 billion, per the latest revenue report from the IAB and PwC [pdf]. Revenues for the fourth quarter were up by about 21% year-over-year as the shift to mobile continued. Here are 5 takeaways from the report.Read the entire article here: US Online Ad Revenues Grow by 21% in 2017: 10 Notes – Marketing Charts
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