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Author Archives:
Gary Steel
New Google Ads: Click-to-message ads bring a new and easy way to talk to customers
By
Gary Steel
October 18, 2016
In the coming weeks, Google is introducing click-to-message ads to bring the efficiency and effectiveness of messaging to search ads. By setting up…
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A New Way to Watch Videos From Facebook on Your TV
By
Gary Steel
October 17, 2016
Facebook rolls out the ability to stream videos from Facebook to your TV through devices like Apple TV or Google Chromecast. Read the…
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Facebook Grows As Dominant Content Sharing Destination
By
Gary Steel
August 25, 2016
An analysis of the 1 million most shared articles across the major social media platforms has revealed that 9 in every 10 shares…
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Top Higher Education Keywords in Paid Search
By
Gary Steel
August 18, 2016
The term MBA and its variations accounted for 5 of the top 20 keywords by search spend, based on an analysis of US…
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